I've spent years thinking about the personal touches that make something feel completely yours.
I'm bringing all of that to gifting.
And that's what makes Asti Moon different
I come from wedding stationery, I understand the details that make an occasion feel really special.
The beautiful paper. The handwritten touches. The carefully chosen colours. The names, dates and small touches that build a story.
I don't think a gift should just be something you buy, wrap and give. The story behind it is what makes it special.
Where it all began
In 2019, I started Thoughtfully Made UK, a side-hustle wedding stationery business that quickly grew into a very busy studio, making stationery for hundreds of weddings a year.
Each year, when the weddings slowed down, we made personalised Christmas baubles. What started as a little side project quickly became one of our bestsellers on Etsy.
People weren't just buying decorations. They were buying names, memories, first Christmases, family traditions and little reminders of people they wanted close at Christmas.
And after years of making them, I realised they had become something much bigger than a single seasonal product: Asti Moon Studio was born!
At Asti Moon, personalisation isn't an afterthought.
It's at the heart of what I make. Every name, date, message and tiny detail is there for a reason, turning something lovely into something that means something.
And just like wedding stationery, I want my pieces to be the kind of things you keep.
Not throwaway gifts that are forgotten once the wrapping paper is gone, but little heirlooms that live on in your home, come out every Christmas, sit on a shelf or get passed down.
Thoughtful details. Personal stories. Beautiful things made to be kept.
That's what Asti Moon is all about.
Made By Me
A genuinely small business. It's me behind the designs, personalisation and packing, with my husband helping out when things get especially busy.
Quality, always.
Beautiful materials, careful craftsmanship and plenty of attention to detail. Every piece is made to look lovely, feel special and last.
Little things, big meaning.
Gifts made to mean something, not just something to unwrap. I make things to treasure for a long time.
Thank you for choosing a small business and letting me make a tiny part of your story.
India x
Meet India & her family
For the people and moments worth remembering.
The names you never want to forget.
The people you want to celebrate.
The firsts, the lasts, the little moments and the big ones.